- push orders and activities to LoyaltyLion so they can trigger rules
- modify customers, for example, remove points or update birthday
- read information about customers and their activities
Admin API or Headless API?The Admin API is intended for moving data in and
out of LoyaltyLion, such as retrieving customers and transactions, or tracking
orders placed on custom ecommerce platforms. In general, if you need to interact
with LoyaltyLion from your own backend - without any shopper interaction - the
Admin API is what you need.The Headless API is designed for merchants and
partners who want to build custom shopper-facing interfaces for their loyalty
program, or integrate LoyaltyLion into a native mobile or POS app.
IP addresses
If you need to allow outbound connections toapi.loyaltylion.com
from your
servers, you can use the following IPv4 addresses:
35.71.187.221
52.223.19.105