You can use the LoyaltyLion Admin API to:

  • push orders and activities to LoyaltyLion so they can trigger rules
  • modify customers, for example, remove points or update birthday
  • read information about customers and their activities

Admin API or Headless API?

The Admin API is intended for moving data in and out of LoyaltyLion, such as retrieving customers and transactions, or tracking orders placed on custom ecommerce platforms. In general, if you need to interact with LoyaltyLion from your own backend - without any shopper interaction - the Admin API is what you need.

The Headless API is designed for merchants and partners who want to build custom shopper-facing interfaces for their loyalty program, or integrate LoyaltyLion into a native mobile or POS app.

​
IP addresses

If you need to allow outbound connections to api.loyaltylion.com from your servers, you can use the following IPv4 addresses:

  • 35.71.187.221
  • 52.223.19.105

​
Rate limits

The API enforces a rate limit of 20 requests per second for all endpoints, unless otherwise stated.